Blog

Archive for June, 2012

Where are people going to play their Video Games? As a marketer, you should know.

Posted on: June 29th, 2012 by Jay Bauer No Comments

We all used to play our video games at home on our TV through our PC or home video game console. Not anymore. Now there are many more choices to get your video game fix. With mobile phones and portable devices like iPads and Kindles portable gaming has really taken off. U.S. revenue for games on iPhones and Android devices topped a billion dollars in …

Read more...

Is Ted Thompson a Branding Genius?

Posted on: June 15th, 2012 by Liz Van Asten 1 Comment

The Green Bay Packers’ path to success proves it takes much more than one individual to build and maintain a thriving brand.

It’s no secret that the Green Bay Packers have a unique following. When announced as the number one brand in sports in 2008, it was an honor but not a surprise. Turnkey Sports and Entertainment conducted a survey to measure the team’s …

Read more...